When “One-Hit Wonder” Stops Being Derogatory
The phrase is very derogatory. The implication is that a person or group who can only produce one hit is a failure.
Well, that makes sense in a media space where numerous successes are required. Why would they be required? Because the space can only handle so many entrants. Each one is expected to pull its weight.
But the “2.0” media universe is different. There is a “Long Tail” situation here, where less prolific entrants are no longer irrelevant. This includes amateurs who create one thing without any plans for more.
Nobody calls Gary Brolsma a one-hit wonder.
I predict that the phrase will be in decline within ten years.